Thursday, July 11, 2019

Film & TV assessment: Learner response

Film & TV assessment: Learner response


1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).
WWW:
Good use of some media terminology 
EBI:
A mix developed answer to Q3- include theory of a conclusion


2) Read the whole mark scheme for this assessment carefully. Identify at least one potential point that you missed out on for each question in the assessment (even if you got full marks for the question).
Q1:Kingsman: The Secret Service is a parody (there are definitely suggestions of comedy) the
poster as a whole asks to be taken seriously.

Q2:Construction of the Chicken branding on the poster/DVD packaging etc. effective in
communicating the genre and key selling points of the film – arthouse, social realism,
beautiful cinematography, theme of nature etc.

Q3: London in 2015 that is designed to appear authentic but perhaps subtly reinforces capitalist ideologies (e.g. reward for hard work).

3) The first question demanded a response using postmodern terminology. Write a definition here of the three main terms:

Bricolage: The juxtaposing of old and new texts, images, ideas and narratives to create new meanings.

Pastiche:This refers to media products that imitate the style of another text, artist or time period. Pastiche is an example of intertextuality and takes a positive view of the original source.

Intertextuality: Text that your analysing shows reference to other texts.

 4) The second question was on the film industry. Write down two points from the mark scheme about Chicken's promotion and distribution that you didn't include in your answer. 
-Film festivals were vital in the promotion of the film as awards and acclaim from influential
industry figures helped to raise the profile of the film. E.g. quote on poster from acclaimed
actor Sir Ian McKellen.

-Chicken successfully used the film festival circuit to gather critical acclaim and build up
positive publicity for the film. Film festival awards included Edinburgh, Busan, New
Hampshire, Palm Beach and Julien.
 
5) Look over your mark, teacher comments and the mark scheme for Question 3 - the 25 mark essay question on your TV Close-Study Products. Write a complete essay plan for this question based on the suggested answers in the mark scheme. You can either use something similar to your actual answer or alternatively start from scratch. Make sure it is an extensive, detailed plan focused on the question (representations; social and cultural contexts of production) and offering specific references to Capital and Deutschland 83 for each section. Try and cover the two texts equally if you can and aim to plan around 5-6 paragraphs in total.

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